- Su Tong, Creative China Alliance, Beijing, who related Chinese traditional symbolism to web domain names.
- Anne-Marie Brady, from University of Canterbury, NZ, who praised the Propaganda Ministry of the Chinese Government for adopting western marketing techniques for shaping public opinion. Her books on China, may be of interest.
- Jing Wang, MIT, with an incisive analysis of scope for new media for the 2008 Olympics. Her analysis of the role of 3G phones and MMS was the best I have heard. Also she described "digital coupons" as an interesting way to connect e-business to bricks and mortar stores and HiPiHi.com as a SecondLife type system with more scope for commerce. Her new book Brand New China: Advertising, Media, and Commercial Culture, and other books on China may also be of interest.
- Stephanie Hemelryk Donald, UTS: Her new book Tourism and the Branded City: Film and Identity on the Pacific Rim is due out soon. Her other books on China may also be of interest.
Friday, July 06, 2007
Making money from culture online in China
Greetings from the second and last day of the China East Asia New Media Conference in Brisbane. Some highlights: