Google now has a news archive which can show a timeline, with news items sort by dates mentioned in the articles. I was looking for my name and was surprised to find a mention for 1911. This turned out to be a blog posting from me about Marion Mahony Griffin's sketches of for the 1911 Canberra design competition. This was quoted in the Technorati blog, which apparently rates as a news source for Google.
The distinction between a media release, a blog and a newspaper seems to be blurring. This will take some getting used to. I am more comfortable with the old fashioned system, where the journalist took a copy of my media release and rewrote it to pretend it was their own work. ;-)