Thursday, August 01, 2013

Red Cross Removed from Medicare App

Express Plus Medicare app icon with red crossThree days ago I questioned the Australian Department of Human Services use of an icon depicting a medical worker with a red cross on their uniform to promote the "Express Plus Medicare" app in the Apple iTunes store. The use of the emblem of a red cross on a white background is reserved under Australian and international law for the Red Cross organization and authorized humanitarian work (Geneva Conventions). Unauthorized use of this symbol is a crime in Australia and internationally.

I noticed today that the red cross has been removed from the icon. There are other symbols which are commonly used to indicate medical services. The obvious solution in this case would have been to change the color of the cross. But removing the cross completely is an acceptable alternative.

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