Monday, June 25, 2007

Sport, Money, Phones and Politics in the Chinese New Media

The program is out for the 2007 China Media Centre Conference in Brisbane, 5 to 6 July. Somehow I ended up on two panels. The extra one is Friday, 6 July: Globalisation, Ideology and Theory, with Lian Zhu (University of Bournemouth, UK), Terry Flew (Queensland University of Technology), Xin Xin (University of Westminster).

I will be talking on:

Web Site for the 2008 Beijing Olympics: Integrating Sport, Money, Phones and Politics

Balancing the competing demands for the 2008 Olympic web site are as delicate as that of any gymnast. China needs to meet the requirements set down by the International Olympic Committee, the needs of internal readers, and the international media. The Sydney games made tentative steps towards a web based Olympic experience, which Athens retreated from. Beijing 2008 will be the first games of the new Web 2.0 era. How are issues such as control of content handled, what role will mobile phone based content have? Tom Worthington will discuss the issues from the point of view of someone involved with the early planning. He was an expert witness in the Australian Human Rights and Equality Commission on a case involving the Sydney 2000 Olympics web site design. He was invited to Beijing help in planning for the Beijing Olympic web site, with Chinese and International Olympic officials.

The other is Thursday on Re-Imagining Global Media, with Terry Flew, John Hartley and Michael Keane from Queensland University of Technology, Anne-Marie Brady (University of Canterbury, NZ), Jack Qiu (Chinese University Hong Kong). I am talking on "Inventing a New Media for China Beyond the Olympics".

It occurs to me that systems for community consultation in indigenous communities in Australia could also be applied in China. A village and a high rise apartment block are both forms of community which need day to day decisions to be made about them. Perhaps the same web based systems could be used in an Australian rural community and a Shanghai apartment block.


1 comment:

Tom Worthington said...

Slides and notes for the presentation "Web Site for the 2008 Beijing Olympics Integrating Sport, Money, Phones andolitics" are now available. Comments and corrections are welcome.